When Rémy Martin reached out to promote their new sidecar drink and offer 25 electric sidecars, I jumped at the opportunity. Throughout my involvement in the summer campaign, I conducted interviews with six mixologists and bartenders, who shared their unique Rémy Sidecar recipes, localized to their areas. As the Complex Lead, I also supervised social media copy and contributed edits for the diverse content spectrum accompanying the giveaway, ensuring a successful and engaging campaign.